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Vision and Hearing

Social Media Influencer Micaela Davis Talks “Pandemic Eyes”

Photos: Courtesy of Micaela Davis

The 23-year-old social media influencer, known for her striking eye makeup designs on her Instagram and TikTok, answers a few questions about getting her start and protecting her health when content creating.

When did you begin to be interested in eye makeup and where did you cultivate your talent?

I became interested in eye makeup about three years ago. I had a super small following on Instagram at the time, and they were the most interested in seeing how I did my eye makeup. I learned a lot through trial and error. When you take close up photos and videos there really isn’t any room to hide mistakes. You learn a bit faster how to improve when you can clearly see areas that need more work.

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Why do you focus your tutorials predominantly on the eyes? 

I like to focus the most on my eyes because I think eye makeup is the most fun application process. You can really experiment a lot with different colors or shapes, and just get creative with it.

How has your vision been affected by chronic illness?

My vision has definitely been impacted. I cannot stress enough how much it has helped to have magnifying mirrors! In terms of personal wellness, I find makeup to be so therapeutic. It’s a fun way to express my creativity.

How has COVID changed your relationship with your phone and screen time as an influencer?

I think that, like most people, COVID has definitely increased my screen time usage.  As a content creator, I find myself trying to keep up by juggling Instagram, TikTok, and Twitter. I’ve developed some pretty bad habits, but I’m trying to incorporate taking more time off and way from screens.


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How do you protect your eyesight from screens when creating content — especially with increased screen time during the pandemic? 

I wear reading glasses when I edit my content, and I use magnifying mirrors to lessen the strain on my eyes. My vision really is everything to me. I’m a visual person, and I draw the most inspiration from the things I see around me.

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What inspired you to become an influencer and what do you see for your beauty career in the future?

I’ve always loved makeup, and I wanted to find a way to share that with other people. Being chronically ill can be quite isolating. I really just love the aspect of being able to connect with other people over makeup. My vision for the future is to grow and continue to create looks that I’m passionate about.

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