The unique technology offered by Always Discreet products helps caregivers and loved ones focus on the more important things in life as they age.
It’s important to family caregivers and the loved ones they care for to be able to age with dignity and focus their energy on the most important things in life — without occasional incontinence getting in the way. Though adult incontinence is incredibly common — the AARP’s Caregiving in the U.S. 2020 Research Report indicates that bladder leakage impacts 1 in 4 adult women and increases with age — it can be uncomfortable to talk about and to manage. Always Discreet makes liners, pads, and underwear that helps caregivers and seniors manage this issue.
Senior scientist in research and development, Rebecca Stoebe-Latham and senior communications manager, Angie Mcauliffe for Always Discreet say that in consumer interviews, caregivers say the most important thing to them is quality of life. “We hear these really heartfelt stories about people really wanting to provide the best for their loved one as they age,” Stoebe-Latham says. “And it’s heartbreaking to hear that and we try to work at Always Discreet to make products that can help solve that.”
Always Discreet Underwear are designed to be form fitting and incredibly thin so that you feel like you are wearing nothing at all. They keep the wearer dry and fresh for up to 12 hours, with leak protection around the edges and a special drying technique that turns liquids to gel.
“Always Discreet has a unique technology that allows the product to stay incredibly thin and comfortable even at really high absorbency,” says Stoebe-Latham. “The other piece of that is Always Discreet has a unique odor lock protection, which neutralizes the odors instantly and continuously. And that is also unique to the brand.”
Urinary incontinence is a common problem among all adult women, but studies indicate that it is especially prevalent in older women. One way to support older adults struggling with bladder incontinence is to talk more openly about it and try to combat some of the stigma. “Even the language around incontinence has such a heavy connotation,” says Stoebe-Latham. “But lots of people have bladder leaks and it’s all on a spectrum. People that are caring for others and that are cared for have very particular needs. But truly bladder leaks are something that many, many people have and therefore we probably should talk about it.”
Mcauliffe adds that Always Discreet’s products are designed to address the large variety of needs. “We try to offer a wide range of products with a wide range of absorbencies to meet all of those needs as well, because someone might just have a little bit of a bladder leak and other ones, it’s a whole bladder full.”
Studies indicate that an estimated 47.9 million American adults are caregivers to someone over the age of 18, and 25% of those caregivers are now caring for two or more people at the same time. Based on trends, these numbers look likely to increase in the coming years.
With more and more people providing care to loved ones as they age, any additional resources and support can make a huge difference in the lives of millions of families.